Stitch Fix, Inc.
NASDAQ Global SelectCapital Structure
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in mil. unless spec.Working Capital
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in mil. unless spec.Growth Rates
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in mil. unless spec.Quarterly Revenue
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in mil. unless spec.Quarterly Earnings Per Share
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in mil. unless spec.Quarterly Dividends Per Share
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in mil. unless spec.- CEO
- Matthew H. Baer
- Full Time Employees
- 4,570
- Sector
- Consumer Cyclical
- Industry
- Apparel - Retail
- Address
- 1 Montgomery Street San Francisco CA United States of America 94104
- IPO Date
- Nov 17, 2017
- CIK
- 0001576942
- Website
- stitchfix.com
- Similar Companies
- Business
- Stitch Fix, Inc. Stitch Fix, Inc. (SFIX) operates as an online personal styling service that combines data science, recommendation algorithms, and human stylists to deliver curated clothing and accessories to customers in the United States. The company offers women's, men's, kids', petite, maternity, and plus-size apparel including denim, dresses, blouses, skirts, shoes, jewelry, and handbags under the Stitch Fix brand; personal styling services via its website and mobile app feature a try-before-you-buy model with Fixes containing five items, a $20 styling fee credited toward purchases, free shipping and returns, direct buy options, and flexible scheduling such as automatic deliveries every 2-3 weeks to three months or on-demand orders. Stitch Fix targets individual consumers seeking personalized fashion discovery based on style quizzes, feedback, social media integration, and Pinterest boards, serving millions nationwide with exclusive brands and discounts for keeping multiple items. Founded in 2011 by Katrina Lake—initially as Rack Habit from her Cambridge, Massachusetts apartment—and headquartered at 1 Montgomery Street in San Francisco, California, the company went public in 2017 and employs around 5,000 people with operations centered in the U.S. retail apparel and e-commerce industry. Stitch Fix expanded from women's wear to include men's in 2016, plus sizes in 2017, kids' clothing, and introduced Freestyle direct-buy capabilities for all customers. Recent changes include leadership transitions with founder Katrina Lake resigning as CEO in 2023, Matt Baer appointed CEO in June 2023 following an interim role by Lake who resumed briefly in 2024, and David Aufderhaar as Chief Financial Officer; the company announced a 2024 restructuring plan laying off about 20% of salaried staff or 230 positions to streamline operations amid revenue pressures. In early 2025, Stitch Fix partnered with Affirm Holdings, Inc. to integrate buy-now-pay-later options like 0% APR installment plans, enhancing payment flexibility for fashion purchases and supporting its strategic shift toward revenue growth by fiscal 2026. Fiscal fourth quarter 2025 results showed net revenue down 2.6% year-over-year but up 4.4% on an adjusted basis, with net revenue per active client rising 3.0%.
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